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Boomers still flocking to social software

mattmcguire's picture
Submitted by mattmcguire on Sat, 11/01/2008 - 8:37am

This article by James Lewin of Podcasting News shows what we have been seeing in our class.  High numbers  of Baby Boomers are using these resources.  I had thought that it would be a stuggle to have this technology embraced by all levels of demographics since the younger the patron , the more likely they have used and are comfortable with podcasts adn the like.  Studies still point to  more people of all ages getting on board so good amounts of programming should be focused at people older than 35.

That is interesting.  I think

amberbaumbach's picture
Submitted by amberbaumbach on Mon, 11/03/2008 - 10:06am.

That is interesting.  I think it's easy to assume that the younger generations are the ones using all of the social networking software.  Developers and advertisers should keep that in mind when working with social applications.

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